Are you building new web or mobile software? What are your goals while implementing your application? There could be many answers, like efficiency, more effective user experience, proper security and authentication, good marketing features and so on. In simple terms, the work we do should ultimately satisfy the end user. So, for any successful application, an end user’s happiness should be the first goal. A customer should never get frustrated with your application, it only costs you time, money and a whole bunch of lost customers.

Is there a simple solution to track viewers engagement, if you have published HTML 5 video on the web? Yes. You can use combination of Google Analytics and very few lines of coding to see detailed video engagement analytics. You can track total number of viewers for your video, number of viewers who has just watched minimum percentage of video you have mentioned, number of viewers who has completed watching the video and many such analytics could be found using Google Analytics. Let’s see how far you are utilizing Google Analytics for such great analysis of your posted content on the web. Have a look at the demo..!

Hope you are using Google Analytics for your website or blog, if now try to implement it now. It is a great tool to analyze your website traffic, but Google analytics’ standard/default reports are limited. I made few customizations to improve my blog/website reports using custom dashboards. You can directly apply these dashboards by clicking following add to buttons